HECM originators sound off about relationship marketing

HECM originators sound off about relationship marketing
In today’s HECM climate, it’s all about relationship marketing. Leads are expensive, and with profitability down, spending dollars on marketing just doesn’t make sense. That’s why we’ve asked seasoned reverse originators for their tips on how to grow your professional network, get in the proverbial door and earn a partner’s trust. Here’s what they had to say.
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