HighTechLending: It’s all about leads

HighTechLending: It’s all about leads
When HUD issued changes to the HECM program last year, it made the already elusive quality reverse mortgage lead an even more challenging get, according to HighTechLending President Don Currie. The situation convinced the lender to take matters into its own hands, and so far, the strategy is paying off.
Source: https://www.housingwire.com/rss